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Selling your digital products can be hard.

You work days, weeks, or even months to get your products built.

• You put it on a sales page.
• You configure payment processing.
• You send out a broadcast email to your list announcing the sale.

And you still get crickets…

What gives?

You’re probably not giving your audience enough of an enticing offer. What exactly do I mean by this?

How to increase the sale of your products

Do you know why companies run sales?

Sure – there are the times when they actually want to get rid of the entire inventory of “last year’s model” and they do so by offering discounts. But what about digital products or evergreen products (products that stand the test-of-time). These products seem to be sold on sale quite often, no?

Generally, online entrepreneurs and marketers want to offer sales of products because that’s the price they wanted to get all along.

Think about it…

You’ve had your eye on product “X” for quite some time now. It costs $100 (just for easy numbers). For you in this scenario, $100 is a lot of money.

What if it was offered for $50. There’s a strong possibility that you would buy it wouldn’t you?

Not necessarily…

You see, if the product was offered at $50 and left at that, it would barely increase the chances that you would actually buy it.

Why is that?

Because there is no urgency.

Add urgency to make more sales

If you actually want to make more sales, you need to create urgency with your products.

What is that?

Really – it’s just a timeframe that the $50 sale is happening. Think about the holidays“Get a new Mercedes-Benz for $5,000 off MSRP now through the end of December.”

The “…through the end of December.” is the most important part here. Not the discount.

How you can apply urgency marketing (and leave it on autopilot)

Seeing as you’re an exclusive member of the premium tribeloyal newsletter, you already have access to all of the courses within tribeloyal – University. Within the “How to Build a Money-Making Blog Course” you have access to a walkthrough that shows you exactly how to create an automated urgency marketing campaign using your Thrivethemes site builder.

What this allows you to do, is it allows for a site visitor to enter your site.

• After they enter, they are greeted with a call to action.
• When they take action on that call to action (that’s a weird sentence), they are sent into a funnel where a “tripwire” takes place.
• Think of a tripwire as a series of automations that take place that causes the urgency campaign to take hold.
• Now, after the tripwire is enacted, the potential buyer is set with a binary decision (can go one of two ways). They either take you up on the sale in front of them, or they lose out on the opportunity all together.

Now this works great for both you as well as the customer.

Why?

Because you know as well as anyone what you’re working on, building, and talking about.

You’re the expert – remember?

You know that what you have can change the lives of the people looking for it. You know this will help people solve their problems. You just have to give people the incentive to take action.

Plus – you’re providing this solution for a discount.

Again – everyone wins!

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The post [EXCLUSIVE]: How To Immediately Make More Money Selling Your Digital Products first appeared on tribeloyal.

“If you find yourself asking yourself (and your friends), “Am I really a writer? Am I really an artist?” chances are you are. The counterfeit innovator is wildly self-confident. The real one is scared to death.” -Steven Pressfield

Blogging and content writing is a hot industry right now.

With just a brain, a keyboard, and access to the internet one can take what is in his/her imagination and share it with the world.

He or she can take their passions and share it with the world.

This amazing opportunity is a double-edged sword.

• It is a positive because everyone feels so special that they want to share their voice with the world.
• It is a negative because if you are one of the people Pressfield is talking about above, it will be one of the scariest things you’ve ever undertook.

The irony is you have been given a platform where your wildest dreams are so easily accessible but find yourself terrified to pull the trigger.

I’ve been there. I’ve been writing for my entire life. Most of that life I kept my writing to myself. I thought I wasn’t putting out “good enough” work for the world to see so I kept it to myself.

About a year ago I changed that and started publishing my work online. Since doing so I have seen my work:

Go viral.

I have built a community of writers on my site.

I have built an income as a result.

I have had my work published on other sites.

I’d like to share the lessons that I’ve learned with my writing in order to produce better content.

1. Write until your hands hurt.

“You can, you should, and if you’re brave enough to start, you will.” -Stephen King

Writing is a very difficult endeavor. Writing “good” content is even more a pursuit. Well how does one get better at content writing? The simple answer is practice. Write every fucking day. There really is no excuse. Most of your writing is going to be bad. It’s like Venture Capitalism: You invest in 10 companies knowing 9 will fail. The 1 company that does succeed will pay for the losses of the other 9.

2. Seek feedback.

“We all need people who will give us feedback. That’s how we improve.” -Bill Gates

This is a very hard step in being a writer. We think everything we put out into the world is “solid gold.” The hard truth is that it’s not. Again, so much of your content is going to be bad, So seeks feedback from your audience (or your potential audience).

How do you do that?

Well, send your work to friends and family. Also, make sure to foster comments and a discussion with your work.

3. Understand that your opinion is different than the reader’s.

“The perception of beauty is a moral test.” -Henry David Thoreau

I’ve fallen into the trap of always thinking my work is crap (sometimes it is). I’ve seen so many times throughout my writing career that I will write an article, think it’s crap and get amazing feedback. People will respond and tell me, “wow, this is fantastic. I really like your writing.”

It surprises me often. On the other side, I can feel like I’ve just written my “Magnum Opus” and get negative feedback. Once the content is out in the world, it doesn’t belong to you anymore. That’s a beautiful thing.

4. Ask and seek help.

“A leader’s job is not to do the work for others, it’s to help others figure out how to do it themselves, to get things done, and to succeed beyond what they thought possible.” -Simon Sinek

You cannot get to where you want to go alone. You are going to need people who have been where you are looking to go. You are going to need people that can help catalyze your progression.

We live in such a beautiful time that we can access this help through many different means (cough, cough enter Quora for instance). You can find video modules, ebooks, Youtube, conventions, online coaches etc on top of meeting people in the flesh.

5. Read.

“If you want to be a writer, you must do two things above all others: read a lot and write a lot. There’s no way around these two things that I’m aware of, no shortcut.” -Stephen King

You cannot get better at writing unless you read a bunch of material that is being put out into the world. Human beings aren’t created in a vacuum. We are social creatures. We need to spread and absorb ideas. Look at the style of other writers, look at the vocabulary of other writers, look at their sentence structure. Read articles, read non-fiction, read fiction, read poetry. Get your hands on whatever you can and expand your own language set.

6. Have the belief in yourself that you can do it.

“Nothing can stop the man with the right mental attitude from achieving his goal; nothing on earth can help the man with the wrong mental attitude.” — Thomas Jefferson

This is a fundamental attribute for every facet of life. If you are going into a baseball game with your team and think for just a moment that you aren’t going to win, chances are you will lose. This is true as a content writer as well. If you always think your work is crap and that you are a “bad” writer, you probably will always and forever remain a terrible writer.

There is no “shortcut” one can take in order to become a better writer overnight. It is going to take time and practice.

Think about when you were a kid in perhaps second grade. Why did you take math class?

To get better at addition and subtraction.

It took me a long time to understand how this applies to the more subjective fields of writing and art- but it’s true!

You are going to need to practice and put your words out in the world. This is the best and more efficient way to become a better blogger and content writer.

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The post 6 Quick Ways To Improve Your Content and Avoid Blogger Embarrassment first appeared on tribeloyal.

This game we play is full of its ebbs and flows.

When you’re just starting out, you are firing off articles at the speed of light. You are tapped into the cosmic writer-sphere (if that’s not a word…I’m creating it…) and your drive cannot be stopped.

Time passes, however…

And before you know it, you’re months into this scanning the confines of your idea-box for any scrap of something that resonates.

But nothing comes to fruition…

Crickets…

But what if you haven’t considered a practice that most Top Bloggers employ when the idea well begins to run dry — a practice that is just simply advantageous regardless?

Instead of going forward, what if you went backwards?

Republish Your Old Posts

Instead of struggling to come up with brand new ideas, look at the ones you’ve already had.

Are there posts buried in your archives that new readers would find helpful?

This is a great opportunity to update and republish your posts to get them in front of a fresh audience (or remind long-term readers they still exist).

I’m going to take you through the hows and whys of republishing old posts.

But before we get too far, you might be asking yourself this question:

“Will readers complain if I republish an old post?”

No. In fact, they may well thank you. New readers probably haven’t dug into your archives and found some of your best posts. And old readers may have forgotten them.

Even readers who keep returning a favorite post over and over again will be thrilled you’ve updated it (I even had a friend of mine, Joren van Schaik, recommend that I republish an old post of mine a few weeks ago):

So what do you think I did with this advice?

You better bet your ass that I republished the post and got a better reception for its publishing than I did the first time!How To Earn Your First Dollar (And More) BloggingStep By Step Walkthrough for Smart Bloggers…medium.com

So let’s get into this advantage of republishing…

How to Decide Which Posts to Update and Republish

If you’ve been blogging for a while, you might have dozens — even hundreds — of posts in your archives.

How do you figure out which ones are worth updating and republishing?

There’s no right answer to this question.

But a good place to start is with posts that brought the most positive response when you published them the first time, especially if they’re relatively old.

They could probably do with updating (so first-time readers get the best possible impression). And chances are they’re about popular topics, so republishing them will help your existing readers.

The updates could include making sure the content us up-to-date considering certain regulatory factors (if you write about marketing for instance — has the introduction of GDPR changed the article’s content at all?).

Any Top Blogger worth her salt knows that you shouldn’t fix what isn’t broken. There’s no use in banking on a post that didn’t get much reception in the past transform itself into an ultra-viral post with this republish…

Republish the content that showed signs of strength when it first went live.

How Much Should You Change When Republishing a Post?

Again, no steadfast rules here.

Do as Bruce Lee did and,

“Be like water…”

Be able to take what once was and make it fit for today.

When you’re preparing a post for republication, you should:

• Read it carefully. Did you miss any typos the first time round? Are there any factual errors? Do you need to tweak any clumsy or confusing sentences?
• Update the post to fit with what’s happening today (Like stated above — particularly if you write about software, social media, or any other area that changes rapidly). For instance, if you posted about setting up a Medium page, you might need to take new screenshots and make sure your step-by-step instructions are still accurate.
• Consider adding more detail. Are any areas of your original post a bit sparse? Flesh them out. This is your chance to take your first crack at something that was good and make it great.
• Check all links. Even if a link is working, you may need to point it to a more recent resource.
• Link to some of your (recent) posts. If you wrote your post two years ago, you’ve almost certainly written something since that relates to it. Add a link at an appropriate point.
• Spend the time to make it more attractive. One of the great things about republishing is you save a lot of writing time, which means you can put extra effort into sourcing images, laying out your post, and so on.

Case Study: How to Generate Viral Blog Traffic

I first created “How to Generate Viral Blog Traffic: 11 Step guidebook to generate viral traffic, build your email list and turn any site into a passive income business” back in 2017.

Although it wasn’t called that at first. My first crack at the ebook was “Zero to One Million In Three Months” and in my second attempt I mustered up a shoddy, “Take What’s Yours.”

Both of these titles were confusing and vague. They didn’t offer a glimpse into the value that was present with the actual content.

Even though the product was selling, I knew I could republish the product with increased value and content — which I did, 2 full times.

So much of the added value came from content that I had published in the past couple of years of writing articles!

Even if you don’t have a similar series to use, you might want to think about how you could recycle old posts into new formats. For instance:

• You could record yourself reading a blog post and use it as a podcast episode.
• You could take excerpts from a long blog post and use them in your newsletter.
• You could collate dozens of your best blog posts, add some extra supporting material, and turn them into an ebook or even an ecourse.

There really is no limit to what can be created when you republish your work…

So really dig deep into the archives of what you’ve created.

Don’t be scared that people might recognize that you’ve already published that piece — if you’ve taken notes from what I outlined, the republished work will already be valuable and should contain a bit of extra value.

Consistently pushing out valuable content will help put you in front of the eyes of the people looking for your work.

Republishing will help do it quicker…

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The post Why The Success of Your Blog Might Hinge On This One Simple Practice first appeared on tribeloyal.